Audience feedback is incredibly important when making a film. As if you don't know your audience then there is no hope in making a film that will sell/make a profit in the cinema. If you collect audience feedback then you will be able to thin out what you can and can't do for the audience that
you're trying to make a film for. If the audience enjoy the film then they may come and see it in the cinema with other people. So in a way it is a form of advertisment.
I gathered audience feedback by showing our trailer to the rest of our class. They trhen wrote down what was good and what was bad, gave that feedback to us the we went away and made as many of the changes as we could to make it more suited to what the target audience wanted. As our class is that of teenagers we already knew what kind of trailer we needed to make. The feedback just helped us to refine what we had made into a better, more interesting trailer.
All the feedback that we recieved was telling us the same things. Even though people enjoyed the narrative there were problems with it that we already knew about but people obviously wrote these things down. These were the main comments.
1 The music doesn't fit all the way through
2 The order of the shots was predictable and threfore made the story predictable
3 Music wasn't sinister enough
4 There wasn't enough 'suffering'
Using this feedback i was able to make the changes that were needed. we found some more dramatice music and embeded it in our trailer to give it more tension. Also we went out and filmed some more shots that showed/depicted suffering and put those shots in. On top of that we completely messed around with the different shots and made it less linear. We also made all trhe shots look similar in lighting, which was something that I noticed but there were no comments about it.
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